The Dhoni Touch: Unravelling the Enigma That Is Mahendra Singh Dhoni by Bharat Sundaresan

About the Speaker:

Bimal Kumar [Country Manager-Mktg. HP India]

Have 42 years of experience in the field of "communication", though getting paid for it only from last 18 yrs. [42 = Age, 18 = Experience]. A professional in Marketing with experience in Brand Building, Consumer Research, Activation, Loyalty Program, Retail & Trade Marketing. Have experience of working in various categories across Technology, FMCG, Telecom, Auto, Insurance, Banking and TV channel.
I am a self-driven, passionate strategic thinker with a creative bent of mind to create brand and product experiences that makes a meaningful difference in customer's lives. I strongly believe "Marketing" as a function has a huge role to influence heart & mind, change perception & a strong revenue driver. The most important department & a great partner to CEO's business agenda. My focused & futuristic approach, strong brand management, cross functional team integration and leadership skills always helps me to find a way to “get the work done”. I excel in collaborative working with cross functional teams. I enjoy being in the market, retail visits, observing. Learning from my failures – In my journey so far, I have suffered some major failures. The lessons picked up have immensely guided me to pick up some very strong life lessons & apply in life situations. More importantly connect better with another human being (be it consumers/ customers, an unknown person on the street or colleagues at work).
I have lived in 3 different regions in India which are diversely different from each other & have completely different work culture (Eastern India, Western India & currently Northern India). Passionate about Bollywood & Cricket (represented in cricket for College & CAB tournament). Can connect cricket with any life situations. I have many interesting life theories inspired from Cricket. Have also delivered lectures in multiple forums.
I am a Black Belt in Martial Art & represented India in World Competition. I am influenced by Simon Sinek & his theory of “Start with a Why”.

About the Book:

For over a decade, Mahendra Singh Dhoni has captivated the world of cricket and over a billion Indians with his incredible ingenuity as captain, wicketkeeper and batsman. Bharat Sundaresan tracks down the cricketer's closest friends in Ranchi and artfully presents the different shades of Dhoni-the Ranchi boy, the fauji, the diplomat, Chennai's beloved Thala, the wicketkeeping Pythagoras-and lays bare the man underneath. He discovers a certain je ne sais quoi about the man who has a magical ability to transform and elevate everything which comes into his orbit-the Dhoni Touch.

Funny, candid, and peppered with delicious anecdotes, The Dhoni Touch reveals an ordinary man living an extraordinary life.

'Dhoni is adored, respected, loved wildly, and yet, remains mysterious. Don't we want to know more? I do. And this book by Bharat, a fine journalist, helps'

'One of India's most stylish and inquisitive cricket writers unleashes an array of helicopter shots to produce the definitive origin story of a player and captain who changed the sport in his country'

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